VIZIO, maker of multiple award-winning lines of high definition flat
panel TVs, announced today the arrival in stores of four new LCD HDTV
models at Wal-Mart stores. The addition of VIZIO brand HDTV's is part
of Wal-Mart's nationwide effort to expand its service, values and
selection in electronics, offering customers the most sought after
digital, communication and home entertainment items.
The
four new VIZIO LCD flat panel HDTV's touting all black designs are
available in all of Wal-Mart's 3300+ US stores include the VW26LHDTV,
VW32LHDTV, VW37LHDTV and the VW42LHDTV. The sizes range from 26-inches
to 42-inches with prices starting at an amazing $448.
"Wal-Mart is an ideal retail partner for VIZIO to further expand its
national distribution," says Jeff Schindler, vice president marketing
for VIZIO, Inc. "Moreover, this partnership is one of shared values,
where the success of both companies is based on reputations for
providing customers quality products at remarkable prices."
"Wal-Mart's decision to add VIZIO to its electronics department was not
only in response to VIZIO's exceptional value-added products but to the
company's phenomenal growth performance coupled with customer response
to VIZIO in our Sam's Club division," says Kevin O'Connor, vice
president and general merchandise manager for Wal-Mart's consumer
electronics. "Our customers are more technology driven than ever before
and are now searching for the right brands at the right price"
VIZIO attributes much of its growth to notable product performance at
breakthrough prices — coupled with today's most competitive service
polices, such as free on-site repairs for a full year after purchase.
According to DisplaySearch President Ross Young, "Vizio was one of the
few brands to earn sequential growth in North America in Q1'07 due to
its strength in the rapidly growing warehouse club channel along with
expansion into new channels through Wal-Mart and Sears. As a result,
its North American flat panel TV unit share surged from 5 percent in Q4
2006 to 9 percent in Q1 2007 and it rose from the Number 9 position in
Q4 2006 to Number 4 in Q1 2007. In addition, in the important 32-inch+
flat panel category, VIZIO rose from Number 5 to Number 3 and led the
37-inch, 42-inch, 47-inch and 60-inch+ flat panel market segments."
Source: Press Release
